You can also swipe up to use media from your phone history. Step 2: Tap the white circle at the bottom of the screen to click a picture or hold it for a second to record a video. Step 1: Swipe right on your Instagram feed and tap on the camera icon, or touch the ‘+’ button that appears on your profile picture. If you’re only just getting started on Instagram, take a look at our step-by-step guide on posting a Story to your feed:
INSTAGRAM STORIES HOW TO
So, how do you get started? How to Use Instagram Stories Surveys indicate 58% of people have shown more interest in brands or products after discovering their Stories on Instagram.Ĭlearly, Stories have great potential for engaging your users and growing your follower count. In other words, Instagram Stories make your company more appealing to your audience. It limits your ability to befriend your followers.īut what makes an Instagram Story so engaging is that it gives people a deeper look into your brand and how you do things.įrom giving users a look behind the scenes to community polls and product teasers – Stories let you have one-on-one conversations with your audience. So why should you incorporate Stories into your marketing efforts?Īn attractive feed gets people to follow you but is simply not enough to keep your audience hooked. Plus, you can add GIFs, Music, Stickers, and other tweaks, making IG Stories the lazy content creator’s go-to tool. You can post updates, promos, and other related content without cluttering your feed. Since Stories don’t reflect in your feed forever, they don’t have to be perfect. Instagram Stories is a feature that allows you to post photos, videos, and texts that disappear within 24 hours of being posted. If you are wondering how IG stories can help you build a strong following-trust us visual storytelling matters. In fact, it brought over 500 million people to the platform every day! Incredible, right?
INSTAGRAM STORIES DRIVER
Over time, Instagram’s Story feature has surpassed Snapchat in popularity and is a huge driver of success for the social media app. Launched in 2016, Instagram rolled out Stories as an attempt to mimic Snapchat’s acclaimed and trending hallmark at the time. Every social media platform today seems to have a penchant for the Story feature – and why not! Stories make for a powerful marketing tool that can catapult you into popularity.
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